Yoloco is a Big Data company that actively uses artificial intelligence models for effective advertising in social networks. Yoloco is the Russian market leader in social media analytics.
It's no secret that social networks have changed the strategy of business and advertising in general. Now customers trust people - people like them - rather than template advertising posts.
The IT startup team developed the Yoloco platform, with the help of which brands analyze their audience and find the right opinion leader (blogger) in social networks. The platform's algorithms are set up in such a way that, as a result of account processing, it reveals users' preferences, their gender, age, and number of real followers.
However, the expansion of the business and the spread of the platform to the international market is impossible without foreign investment. Attracting investment, in turn, requires qualified legal support. An investor must make sure not only that the IT development is promising, but also that there are no legal obstacles. The RussianLegal Law Office helped Yoloco with this.
The Law Office, together with its Cypriot colleagues from EliasNeocleous and Co LLC, advised on IP, taxation and M&A transactions. In addition to purely legal advice, the Law Office provided organizational assistance in negotiations with the investor, representing the interests of the startup.
